Professional Sales Management
291-27
Sales and customer service
Master the skills to lead, develop, and manage high-performing sales teams.
This 3-day program equips sales managers with the tools and strategies to navigate the unique challenges of sales leadership in Canadian organizations. Participants will develop expertise in leadership, business management, and talent management—ensuring they can translate organizational vision into a meaningful direction for their sales teams.
The course provides actionable frameworks for coaching, performance tracking, sales forecasting, and talent development, enabling managers to drive sustained sales success.
At the end of this workshop, you will be able to:
- Define and execute a clear sales leadership vision
- Develop go-to-market strategies tailored to customer segments
- Implement a structured sales management process to drive results
- Accurately forecast sales performance and track key metrics
- Build and retain high-performing sales teams through structured talent management
- Motivate teams with effective coaching and compensation strategies
Roles of the Sales Manager
- Business evolution, multiple sales manager roles
Leadership
- Vision in leadership
- Go-to-market strategies
- Managing change
Managing Sales Performance
- Sales process
- Budgeting and forecasting
- Productivity tools
Talent Management
- Recruiting and hiring
- Compensation
- Training and development
- Performance management
No formal prerequisites. However, prior experience in sales team leadership, sales forecasting, and talent development is an asset.
- Sales managers looking to enhance leadership and performance management skills
- Business leaders responsible for sales team development and strategy execution
- Professionals transitioning into a sales management role
The advantages of team sessions
- Learn and grow together as a team
- Location and time of your choice
- Sessions can be customized to fit your objectives
- Surprisingly cost effective
Submit your interest